the Balm Photobalm Powder Foundation Review | UK Wedding Blog


It’s time for another foundation Friday! My plan this year is to attempt to blog one foundation review a month – I have a few on my list to bring you, including some budget, but do let me know any in particular you’d like to see. This is the first powder foundation I’ve blogged – theBalm’s Photobalm Powder Foundation has just been released, so time to see what it looks like and how it fares.


What are the claims?

“Create a flawless make-up base with theBalm’s Photobalm® Powder Foundation; a lightweight, blendable powder that delivers natural-looking, long-wearing colour.

Ideal for all skin types, its buildable formula buffs effortlessly onto the face for a perfected, camera-ready complexion in a flash. Housed in unique, vintage style packaging with a built-in mirror.”

  • Natural, buildable coverage
  • Powder formula
  • Blendable
  • Talc free
  • 8 Shades
  • Can be worn alone or over liquid foundation
  • Matte finish
  • No SPF
  • RRP £23

Before and Afters

b&a balm

Shade Light / Clair

How did it fare?

First things first, if you like fast, this is soon quick to apply. It’d been ages since I wore a pressed powder foundation, and all I could think when applying was how easy it seemed! I used my Bare Minerals Precision Face Brush to apply, which is a flat angled brush designed to pack on powder products to the skin for a good coverage. For a fuller coverage ensure you use a densely packed brush – loose and fluffy will apply less to the skin. If you have textured skin, any matte powder product can be prone to enhancing that, so I usually use a silica based primer (a la Smashbox, or Lancome) underneath to help to smooth and prep the skin. The Photobalm foundation has a matte finish, as you’d expect, and gives a good, seamless,  buildable coverage from light through to full. I was surprised by how smooth it looked once on, and it covers well without looking cakey or really heavy. To any kind of matte formula like this, once on it will have a tendency to look flat, a powder offers a flat finish, but this is soon remedied by adding illuminating blusher and highlighter, as I have below.


The shade range may only be 8 colours, but the variety within those is great – from Lighter Than Light (Fairest Ivory) through to After Dark (warm ebony). After several hours wear, there was no creasing or travelling into fine lines, and only a tiny bit of oil coming through (although I didn’t apply setting powder over the top). All in all, this is a foundation I would definitely wear for day to day, the gym ( I know, but I can’t not with how red I go) and for lazy Sundays where I CBA with faffing with liquid.


You’ll like this if you like – Mac Studio Fix Powder Foundation, Bare Minerals Ready SPF20 Foundation

Plus points – super quick to apply, versatile (can be used alone or over liquid), good colour range, easy to colour match, cute packaging with mirror included. Helps to control oil. Non-cakey.

Minus points – You need to use quite a lot of product to build a full coverage, so if you use it alone you find it may not last long. It is a flat, non-radiant finish, so possibly unsuitable for dry skin. Powders can enhance texture and peach fuzz too.

Best for – oily skins, matt finish & powder lovers

Ingredients – Mica, Caprylic/Capric Triglyceride, Silica, Zinc Stearate, Coco-Caprylate/Caprate, Jojoba Esters, Methyl Methacrylate Crosspolymer, Polymethylsilsesquioxane, Polyethylene, Tocopheryl Acetate, Tocopherol. May Contain/Peut Contenir [+/- Titanium Dioxide (Ci 77891), Iron Oxides (Ci 77491, Ci 77492, Ci 77499].

theBalm PhotoBalm foundation is available now from Look, and is £23.

Emily x

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